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“The Balancing Act” on Lifetime to Feature Madcap Logic’s Unique Educational Arts Program ‘Creativity Express Online’

Wednesday, January 11th, 2012


“Madcap Logic is thrilled to partner with BrandStar Entertainment’s TV popular morning show “The Balancing Act” on Lifetime in their effort to address the complex educational needs of today’s students.”

BrandStar Entertainment

“Creativity Express Brings Art Into The Classroom Tuesday January 17th, 2012: Lifetime Television 7:00-8 AM EST. & PST., 6:00-7AM CST

PRLog (Press Release)Jan 09, 2012
(Pompano Beach, FL) Madcap Logic, LLC – creators of Creativity Express, a fun an innovative arts educational program, recently completed filming for BrandStar Entertainment’s hit morning show, The Balancing Act on Lifetime Television.

“Madcap Logic is thrilled to partner with BrandStar Entertainment’s TV show The Balancing Act on Lifetime in their effort to address the complex educational needs of today’s students. In today’s challenging environment we applaud the efforts of The Balancing Act on Lifetime to provide parents and educators with essential resources required for lifelong academic success,” says special guest, Elise Ruiz-Ramon from Madcap Logic.

The segment which also features Robert Monson, President of the National Association of Elementary School Principals, will air this month as part of The Balancing Act’s Parent Teacher Corner series on Lifetime Television.  In the upcoming segment, they’ll discuss the importance of including art lessons in your child’s curriculum as part of the learning experience.

In this edition of the Parent Teacher Corner on The Balancing Act on Lifetime, viewers will learn that with so many schools cutting their budgets, educators are looking on-line to find the types of tools that teach effectively and are cost efficient. “Arts education enables children to draw from their experiences to create meaning that will enhance their learning,” says Robert.  “Research tells us that the arts have a tremendously positive impact on teaching and learning, especially in discovering talents, stimulating academic interests, and awakening an awareness of the vast possibilities of life.”

Children with art education do better across the board.  “Our Creativity Express curriculum reaches some children who would otherwise be left behind,” Elise adds.  “An arts education also helps students develop motivation for higher academic achievement, leading them to become lifelong learners.”

Make sure to watch BrandStar Entertainment’s special Parent Teacher Corner edition of The Balancing Act to discover how a properly applied art education may lead to academic improvement, as well as develop more intuitive thinking and developing creativity and self esteem.

About “The Balancing Act” on Lifetime Television
The Balancing Act TV show airs daily on Lifetime Television at 7:00am (ET/PT).  The Balancing Act on Lifetime Television is America’s premier morning show that’s about women, for women and trusted by women.

About BrandStar Entertainment
BrandStar Entertainment is well known for their cutting edge content driven women’s programming, including “The Balancing Act” on Lifetime Television.  The Balancing Act TV show inspires and empowers women with entertaining and educational segments, placing them in the best position to achieve success in every aspect of their lives.

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O2 Media’s parent company, BrandStar Entertainment, producers of The Balancing Act show on Lifetime TV, have proven themselves as pioneers in the Branded Entertainment industry bringing Social Media to TV with the vision to Engage, Entertain and Educate.

Teaching Children to Help Others

Thursday, December 22nd, 2011

Madcap Logic is proud to join Primrose Schools supporting the Feeding America virtual food drive.

Virtual Food Drive by Primrose Schools     Primrose Day Care Centers have teamed up with the charity, Feeding America, the largest hunger-relief chairty in America, to raise food and money for those in need this holiday season. As the virtual food drive will come to an end Decemeber 31st, be sure to visit the Primrose Facebook page where you can like the page, which will donate 1 can (or $1) or you can share the page which will donate 2 cans (or $2).

     Although it is a basic life skill, cooperation is not something that we are born with, but rather something we learn as we go through life. It allows us to develop and maintain relationships, and work successfully with other individuals. Infants do not come into this world with an understanding of the importance of sharing and compromise. These traits are learned through experience when the child becomes old enough to interact with others. Most children are introduced to cooperation when they are taught by adults to share their toys and take turns with other children in the playground and nursery. Through sharing such seemingly inconsequential items early in life, one will form a permanent habit of sharing that will most likely continue forever. This habit will manifest in many ways, such as one’s participation in charity work or the volunteering of his or her time to a worthy cause.

     Learning to cooperate and share is the foundation of many other positive characteristics that most parents hope their children will acquire, such as the importance of “giving back” when one has enjoyed success and good fortune in life. It is also how youngsters develop the skills they will need to get along well with other individuals throughout the course of their life.

Leading by Example

     As a parent, it is your behavior that your child will attempt to mimic first. Acting in a cooperative manner and displaying a sharing attitude toward others will instill the importance of these characteristics in your child’s mind. Important values are almost always learned from our parents in the course of daily life. For instance, you might say“If we all pitch in to help clean the kitchen after we eat, we will get finished quicker and can begin reading your new library book.”

Activities Requiring Family Participation

     Planing a family project that requires the participation of each member will help a child to understand the importance of teamwork, and how assisting each other to work toward a common goal will benefit everyone involved. Such projects can be as simple as the planting of a garden, or playing an interactive game.

     Preparing a meal is another ideal family project, as such activities offer a role for each member of the family. Children can search for the appropriate ingredients, and help mom and dad to mix and measure. Additionally, cleaning up after the meal can also be completed through teamwork. A great bedtime storybook to read to your youngster at the end of such a day would be the popular children’s favorite “Stone Soup.”

Stories With a Moral

     The concept of cooperation can be introduced by reading stories to your child that feature characters who share. The Little Red Hen is an ideal choice in such books. After reading the story to your child, you should involve him or her in an active discussion of the outcome, and ask the child how he or she might react if asked to participate in a project that requires cooperation with others.

Children and Music

     Children have an almost magical way of responding to music. Select a short musical piece and listen to it together. Then discuss the way the band, orchestra or chorus made these beautiful sounds by working in concert, sort of like a team. Children love when they can sing along with a karaoke machine or a CD. They also enjoy using simple instruments of rhythm to keep time to music. Gather a few of these things, let them make their own production and record it. They will love knowing what they accomplished together and will want to hear it again and again.

Sumitted by Emily Patterson on behalf of Primrose Schools.

Newsweek Reports on the "Creativity Crisis" in America

Tuesday, July 20th, 2010

Affecting a generation of Americans, both children and adults,
“For the first time, research shows that American creativity is declining. What went wrong – and how we can fix it.”

If you have school-age children this comes as no surprise. Children are spending more time in front of televisions and computers, and spending days in school being tested rather that taught. The long term effects are now being felt by a society that needs innovation more than ever to solve long-term problems.

What can you do? Read the article, learn, and reach out to the schools and children around you. Stay involved, and use books instead of television. Force your children outside (weather permitting) without electronics. Let them fail so that they understand how to creatively find solutions on their own. Encourage individuality.

Furnace recommends picking up a paintbrush and finding out where your imagination can take you! It’s a great way to spend a summer day. Just try to find a brush your own size…

Sustaining a Creative Spirit

Thursday, January 29th, 2009

“Art has been the means of keeping alive the sense of purposes that outrun evidence and of meanings that transcend indurated habit.” John Dewey, Art as Experience (1934).

An artistic or arts based education is well known to have wide reaching impacts on the development of character not to mention physical coordination and mental agility. While it can also be very challenging to integrate such a perspective and commitment in the classroom, the importance of developing a creative spirit and intelligence enables us, as Dewey says to sustain our purpose and meaning when evidence evades us. So how can we keep this spirit alive?

Sometimes it is about building creativity into the very environment and everyday life you inhabit through art on the walls, sculptures, photos, fabrics, and creative tools close at hand so when someone asks to work creatively, there is something for them to work with, be it crayons, clay, paint, feathers, dirt etc. Other times it is about visiting with artists in their studios, taking art lessons with others, going on art walks or visiting museums where you can be exposed to works of art and can engage in some yourself. There are also times to explore the arts alongside other lessons; for example, my students in intercultural communication may focus on a culture and the kinds of art or creative expression that culture uses to communicate its values. In Kenya, for example, the beads women make and wear communicate social status, age, community etc.

But nourishing the creative spirit doesn’t always have to focus on work. Studies now show that recess or play times for children in and out of school prove valuable as this is their time to experiment with creativity and imagination in social interaction with others. Then there are the ‘toys’ or any objects with which we play — and the simpler they are, the more creativity is used in constructing them in multiple forms! Building blocks made of old pieces of off cast wood (even better if the kids have painted them or worked the wood and oiled them up); felt toys sewn by small hands or even handmade felt where kids can see just how wool, soap and hot water do their magic then craft their own special something for someone; or how about creating your own musical instruments, with pots, pans, strings, cardboard and don’t forget the plastic comb wrapped in paper? Chances are good that if you cast your mind back to your own childhood, you will find some very imaginative ways to keep your own creative spirit alive. If you run out of ideas, check out the Invention Playhouse. It’s a true treasure trove for curious and creative minds!

So go ahead, take some time out to create a creative environment to sustain your creative spirit and play…….!

With thanks as always to our artist — Today is a good day

Running Group
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